Media Executive 10-15k·13薪
上海-静安区 3-5年 本科
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职位介绍
MAIN PURPOSE This role is part of the broader communication department, responsible for daily planning and implementation of paid media & performance campaigns.   To assist line manage to develop and execute overall media campaigns including Digital/Performance/OOH & Print plans. KEY RESPONSIBILITIES 1. Media Campaign Execution Managing media agency briefings, objective, campaign KPI, work flow, 3rd Party tracking.  Monitor competitors’ marketing activities and data analysis.  Collaborate with media agency to output high quality campaign post-buy reports and monthly report.  Communication with HQ to sync the global & local media strategies and be responsible for image plan and ensure the creative assets delivery. Communicate with key landlord partners to investigate valuable brand exposure for boutique business support. To understand of performance media and audience targeting, to assist line optimize media effectiveness and efficiency. 2. Media Performance Monitor & Optimization Monthly tracking and work closely with related functional team to ensure the data accuracy.  Supervise the monthly raw data shared by agency partner. 3. Budget Purchase orders/ invoice procedure. Ensure the accuracy on monthly/ annual media reconciliation. COMPETENCIES At least 4 years of media buy working experience in an international media agency network, or related industry.  A strong analytical capability in processing and interpreting large volume of numbers and data with concrete recommendations. Extensive knowledge of offline and digital media platforms. Knowing their latest development, and good relationship with key print titles & OOH media.  Experienced working with marketing teams of luxury malls is strongly preferred.  Excellent communication skills in English and Mandarin (written & spoken).
其他信息
行业要求:全部行业
所属部门:Cartier

公司简介

历峰集团(Richemont)是世界最大的精品集团之一,拥有着行业内声名显赫的众多高级品牌,尤其在珠宝、名表和书写工具领域内独具实力。旗下包括:卡地亚(Cartier)、万宝龙(Montblanc)、江诗丹顿(Vacheron Constantin)、梵克雅宝(Van Cleef & Arpels)、伯爵(Piaget)、万国(IWC)、沛纳海(Panerai)、积家(Jaeger-LeCoultre)、朗格(A.Lange & Sohne)、罗杰杜彼(Roger Dubuis)、名士(Baume et Mercier)、登喜路(Dunhill)、蔻依(Chloe)、兰姿(Lancel)、上海滩(Shanghai Tang)等品牌。 每一个隶属于历峰集团的世界著名品牌都无愧于顶级奢侈品的冠冕。他们各自承载着历史价值而独一无二、恒久流传;传承历史和发扬品牌价值是在历峰工作中被赋予的无尚荣耀。 Richemont is one of the world's leading luxury goods groups. We own several of the world's leading companies in the field of luxury goods, with particular strengths in jewellery, luxury watches and writing instruments. The group encompasses several of the most prestigious names in the luxury industry including Cartier, Montblanc, Vacheron Constantin, Van Cleef & Arpels, Piaget, IWC, Panerai, Jaeger-LeCoultre, A.Lange & Sohne, Roger Dubuis, Baume et Mercier, Dunhill, Chloe, Lancel and Shanghai Tang. Every name in Richemont’s 18-strong stable is a true ‘Maison de Luxe’, each with an historic uniqueness and timeless individuality. Protecting and respecting the Maisons’ unique heritage is of paramount importance when working at Richemont.
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