Librarian & Researcher Marketing Manager 28-35k
北京-东城区 5-10年 硕士
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发展空间大 技能培训 岗位晋升 领导好 国际知名优势 五险一金 年终奖金 带薪年假 定期体检 管理规范
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职位介绍
  • 市场营销
  • 英语
  • 无销售性质
Are you a talented and creative marketing expert? Do you love collaborating with teams to solve complex problems and deliver innovative Marketing solutions? About our Team Our Academic & Government team helps our communities accelerate knowledge for a better world by helping to establish, discover and advance knowledge. We do this by turning scientific discoveries into peer reviewed knowledge, hosting the world’s richest corpus of knowledge, allowing users to unlock insights from content and by measuring the quality and impact of research - turning insights into outcomes. About the Role Align with the aim of accelerating OA transformation and building direct-to-researcher marketing, this position will work closely with digital marketing, Sales team, Customer success team in China and globally to influence Elsevier Research communities and unlock researcher market potential. Responsibilities Identify and implements marketing strategies and programs in collaboration with cross function business teams to drive business growth of Elsevier research portfolio products & services. As the owner of the librarian & researcher customer journey engaged, he/she will be responsible for managing end-to-end customer value stories from solutions to service portfolio perspective. Align with the aim of accelerating OA transformation and building direct-to-researcher marketing, this position will work closely with digital marketing, Sales team, Customer success team in China and globally to influence Elsevier Research communities and unlock L&R market potential. As a L&R Marketing role, he/she will explore a range of marketing approaches including but not limited to value-based engagement, usage insights, user communities, thought-leadership content, KOLs engaged, life-cycle marketing and testimonials from users and researcher community. Manage marketing campaigns from idea generation to completion. Define work timeline and work with internal and external stakeholders to ensure the outcome delivery. Innovate the way we work by leveraging new Martech tools to increase effectiveness of marketing activities (offline + online). Requirements University degree or above, academic background are required. PhD is highly preferred. A minimum of 4-5 years’ marketing experience is required. B2B marketing experience with strong focus on value proposition, KOL and customer engagement in research market is preferred. Ability to effectively communicate and collaborate with diverse and global stakeholders in a matrix organization. Must be a detail-oriented, confident self-starter with project management and problem-solving skills. Good communications skills. Fluent in English and native in Chinese Work in a way that works for you We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals. Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive Working for you We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer: - Medical and Life Insurance: Coverage for Medical and life risk. - Long-Service Award: Recognition for loyalty and dedication. - Marriage and New Baby Gifts: Celebratory tokens for special life events. - Festivals and Birthday Gifts: Spreading joy on occasions that matter. - Annual Medical Check-up: Prioritizing employee well-being through regular health check-ups. - Flexible Benefits via CIIC Platform: Personalized benefits accessible through a user-friendly platform. - Paid Time Off: Annual Leave, Flex Family Care Leave, Birthday Leave, Marriage Leave, Compassionate Leave, Medical and Hospitalization Leave, Examination Leave Gazetted Public Holiday - Family Care leave (Maternity/Paternity Leave and Adoption Leave) About the Business A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world’s grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.
其他信息
语言要求:英语、普通话
行业要求:全部行业
所属部门:Marketing

公司简介

RELX是全球专业信息分析服务商,总部位于英国伦敦,面向科技和医学、风险与商业分析、法律和会展领域的专业及商业客户提供服务。 2022年,励讯集团全年营收85亿英镑,市场总值约为484亿英镑。 我们在全球拥有超过35,000名员工,在40多个国家和地区设立办事机构,为180多个国家和地区的客户提供专业服务。 2022年,在环境、社会和公司治理(ESG)方面,励讯集团连续第七年在摩根士丹利资本国际公司(MSCI)保持其AAA的ESG评级;在Sustainalytics公司的 ESG风险评估中位于同行业前列。 旗下公司:Elsevier - 专注科学、技术和医学业务 爱思唯尔总部位于阿姆斯特丹,在全球拥有约 9,500 名员工,为 180 多个国家的客户提供服务。自2001年正式进入中国以来,爱思唯尔在中国不断稳步发展,为中国科研和医疗持续提供支持与服务。 通过将高质量信息和数据集与分析工具相结合,爱思唯尔帮助研究人员和医疗保健专业人员推动科学发展并改善医疗成果,支持有洞察力的及关键的决策制定。 旗下期刊: • 创刊于1823年的The Lancet(《柳叶刀》) • Cell Press(细胞出版社)的2旗舰刊物之一Cell(《细胞》) • 42000种电子书籍以及诸多经典参考书,如Gray's Anatomy(《格氏解剖学》) 旗下产品: • SciVal 是一个基于网络的分析解决方案,提供针对全球学术界、业界和政府部门研究机构的研究表现洞察。 • Scopus 是一个专业的摘要和索引数据库,其内容来自7,000多家出版商的2.7万多本期刊,帮助研究人员跟踪和发现各个研究领域的全球进展。 • ScienceDirect 是全球广泛使用的经同行评议的科学与医学研究原文数据库,拥有来自4,600多本期刊和4.5万多本电子书的2000多万篇文章,每月的独立访问者总数高达1800多万。 • ClinicalKey 是爱思唯尔旗舰临床医学参考数据平台,为90多个国家和地区的5,000多家机构的医生、护士、医学生和教育工作者提供服务。 • Reaxys 是爱思唯尔的化学研究平台,涵盖2.6亿种物质和6100万个反应的数据,收录了1.03亿份文件和3700万项专利。 • Sherpath 是一个适应性的教学和学习解决方案,在600多个机构提供个性化的学习路径,支持了20多万例课程注册。 旗下公司:LexisNexis - 专注法律业务 LexisNexis® Legal & Professional 总部位于纽约,在全球拥有 11,300 名员工,为 150 多个国家的客户提供服务。 提供法律、知识产权、监管和商业信息和分析洞察,帮助客户提高生产力、改进决策并取得更好的成果。 旗下产品: • PatentSight 数据库对来自100多个国家的超过1.44亿份专利文件,进行了创新实力评级。 • LexisNexis 的数据库包括超过2.93亿份法庭摘要和文件,超过1.59亿份专利文件,425万份(美国)州审判令,以及145万份陪审团裁决与和解文件。 • 2022年,Law360 发布了5.5万多篇新闻和分析文章。 • 自2016年以来,法律分析工具 Lex Machina 已经规范了超过1.02亿次的律师名称和超过5400万次当事人名称。 旗下公司:LexisNexis Risk Solutions - 专注风险业务 LexisNexis Risk Solutions 总部位于美国佐治亚州阿尔法利塔,在全球拥有约 10,800 名员工,为 180 多个国家的客户提供服务。 风险业务将公共和行业特定内容与先进的技术和算法相结合,为客户提供基于信息的分析和决策工具,帮助客户评估和预测风险,并提高运营效率。 旗下品牌: • ICIS 是全球独立的大宗市场信息服务商。我们连接数据、市场和客户,全面展示全球大宗品市场全貌,主力客户定制最为睿智的商业决策,最终实现全球资源的优化配置。 • Cirium 实时追踪全球99%的航班,并为全球排名前100的大多数航空公司提供服务,这些公司的客运总量占2022年全球航空客运量的90%以上。 旗下公司:RX - 专注展览业务 我们的展览会综合利用行业专业知识、大型数据集和技术手段,使我们的客户能够通过面对面或数字化的方式建立业务,帮助客户创造数十亿美元的收入,为当地市场和世界各地国家的经济发展做出贡献。
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