North Asia Marketing Manager - Global Makeup Brand 67-83k·13薪
上海 5-10年 本科
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大客户经理 · Michael Page
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职位介绍
Global Beauty Group Description * Define the strategic directions and the 3-year marketing plan, guide portfolio priorities (new launches, pillar products' renewal and animation of core catalogue) * Steer the collection and analysis of consumer and market insights, share findings with the zone to ensure the consistency of new product development with the country's needs * Take ownership of international launches and create the right angle of attack locally to build integrated, engaging consumer brand experiences locally. Supervise the entire development process and the respect of deadlines * Manage the budget (sales forecast; price strategy, profitability of the brand, P&L, etc.) * Lead the marketing mix strategies (IMC/360/Digital/Retail) and the adaptation of communication (imagery, digital, point of sales) * Mobilise other departments: sales, logistic, education, etc. and partner agencies to develop a broader business strategy * Define clear messages to present to management and accompany the teams in the preparation of meetings * Build, develop and manage your team, train them and develop their marketing expertise and know-how Job Offer Attractive package and benefits Profile 8 Years' marketing experience in Beauty Industry, better to have makeup category experience International mindset and experience Good communication skills, fluent in English and mandarin By submitting an application for this role, you agree to Michael Page collecting your personal data (possibly sensitive data), sharing it with third parties and where applicable exporting it to parties outside of mainland China. 若您提交针对该职位的求职申请,您同意米高蒲志收集您的个人数据(可能是敏感信息),并将您的个人数据传输给第三方,且在有必要的情况下传输至中国大陆境外的接收方。
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所属部门:FMCG

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