Brand Manager 薪资面议
上海-徐汇区 10年以上 本科
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TA Advisor · lululemon
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职位介绍
Reporting Structure Reporting to Senior Manager, Brand Management and Brand Operations Key Responsibilities and Accountabilities: * Responsible for the launch and go-to-market the marketing campaign(s) and roll-out in China * Be the in-market expert and work cross-functionally with all internal stakeholders to deliver on a comprehensive launch strategy * Formulate an integrated plan with clear roadmap to deliver on winning over our current guests as our primary target audience and lay the foundation needed to scale over time * Cross-functional work includes working with Creative, Digital & Social, Events, Regional brand & community, CRM, RBE, DBE, EC and Retail etc, lead the functional team on efficient communication cadence and drive progress of campaign/ initiative * Project manage specific marketing campaigns and initiatives from developing and managing project timeline, strategy formation, project status tracking, to budget management * Manage content trafficking of campaign assets * Partner with global brand team to bring global concept live and successful in China Qualifications: * * * * * * * * * Our “must haves”: ·        Proven work ethic with utmost integrity ·        Desire to excel and succeed ·        Actively live and breathe the lululemon culture and lifestyle ·        Self-awareness, with a desire for constant self-improvement (goal –oriented) ·        Entrepreneurial spirit and an egoless nature ·        Self-motivated, passionate, empathetic, approachable ·        Outgoing, energetic, upbeat and Fun
其他信息
行业要求:服装/纺织/皮革

公司简介

关于lululemon lululemon(纳斯达克证券代码:LULU)为瑜伽、跑步、训练等运动及生活场景打造专业的鞋服及配饰,通过推出具有突破性的产品和体验,建立有意义的人际联结,激发潜能,提升人们的幸福感。作为面料创新和功能设计领域的行业标杆,lululemon从全球瑜伽习练者和运动员社群中汲取反馈,持续赋能产品研发。更多信息,请访问lululemon.com。 关于lululemon中国 lululemon积极拓展国际业务,中国是重要的合作伙伴。lululemon携手大使,依托门店布局及数字化策略与客人们建立真实的联结,倡导积极健康的生活方式,响应“健康中国”的号召。lululemon的使命是赋能人们感受更好的自己,实现更大的潜能。 等待你和我们一起,激发潜能,乐赴未来!
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