Primary Duties & Responsibilities: ·Develop and maintain high technical competence & knowledge (incl. competition and application) ·Develop and drive the execution of Product specific Marketing Plan Ongoing two-way communication, exchange and relationship with local Marketing Team, Sales team and distributors ·Developing and maintaining relationships with Product Champions and Key Opinion Leaders ·Organization and Execution of advanced technical workshops and events In conjunction with SL (Sales Leader), ML (Marketing Leader) and TE team developing, updating and executing product action plans ·Creating and updating a marketing plan,Including product positioning, strategy, studies and budgets,Creating pricing box for products in agreement with APAC leadership ·Development and update of opportunity analysis ·Compiling clinical & market information and translate it into sales tools ·Understanding of Dental Market Dynamics and trend ·Efffective management of Responsible Product Lifecycle ·Proactively drive market growth through cooperation with internal and external partners. Required Skills or Abilities: ·Be sensitive & appreciate about the differences between east & west Strong communication and interpersonal skills. ·Comfortable working in a team without well defined boundaries ·Ability to influence and lead others in the absence of a defined hierarchy ·Ability to listen and respond to others and participate effectively as a team member. ·A high level of self motivation, ensuring the ability to work under minimal supervision. ·Strong work ethic and Commercial acumen. ·High integrity. ·Ability to work under pressure and within tight timeframes. ·Ability to build and maintain effective relationships, with a flexible approach to achieve mutual goals and ability to instruct and influence others, in diverse environments. ·A self starter who takes the initiative. ·Commitment and a strong sense of responsibility measured by the individual’s capacity to meet deadlines. ·Empathy with internal and external sales, marketing and technical teams. ·The ability to absorb technical information and impart that knowledge to a professional base of clients.