Overview: In 1959 Caprice revolutionised the soft furnishings industry as Australia’s first manufacturer to produce continuous sheer curtain fabrics. Sheer curtains remain a core division of the company today with advanced knitting technologies being used to create innovative fabric and designs.
Acknowledging the shift in international markets Caprice has worked tirelessly to create and maintain relationships with key suppliers and distributors in New Zealand, China, Singapore and India, and in 1978 a New Zealand branch of Caprice was opened to better service all major New Zealand retailers. Expanding into the overseas market has seen Caprice become one of the largest suppliers of textile homewares in Australia, New Zealand and Asia.
In addition to research and product development Caprice now has an extensive product range including bed linen, drapery hardware, blinds, ready-made furnishings, sheers, craft, furniture, acoustic fabric, decorative fabrics, dress fabrics, apparel, footwear, bags, rainwear, accessories, outerwear, sleepwear and underwear.
This diverse product range has evolved through strategic internal expansion and acquisition, including the procurement of AAA Trading Pty Ltd, M.Simonsons and Belmondo in 2008 and Casco Blu, Clothes Scene and Wildcard in 2013. Throughout these periods of expansion Caprice’s mission to maintain their position as a market leader through innovation, and provide exceptional customer service remains pivotal to the all divisions of the company.
The ability to maintain the company mission consistently throughout continual change in the industry has resulted in Caprice winning many design, licensee and supplier awards from both the brands the company represents and the retailers that buy Caprice product.